Healthcare SEO Specialist · UK
Ethical, compliant SEO built specifically for healthcare practices. I help you rank higher locally and generate a steady, predictable flow of new patient enquiries.
10K+
Patient appointments generated monthly for a major UK provider
10+
Years of experience in SEO & PPC across healthcare
6
Years as in-house SEO specialist for a large UK healthcare provider
£0
Agency overheads — direct, personalised expert service only
Why choose me
10K+
I generate 10,000+ patient appointments monthly for a major UK healthcare provider — and apply those same real-world strategies to your clinic.
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No agency overheads. I provide practical, budget-friendly plans tailored to your clinic's goals — from local search to conversion optimisation.
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Marketing that respects healthcare standards: ethical content, patient-first messaging, and a focus on building long-term credibility.
What I offer
From local keyword research to patient-centric content, every strategy is tailored to the unique requirements of healthcare marketing.
In-depth local keyword research uncovers valuable insights that drive your healthcare SEO strategy forward, identifying the best keywords to attract more local patients.
I ensure your clinic or practice is search engine-friendly and optimised for maximum visibility in your local area, helping you attract more local patients effectively.
Content strategies designed to establish your clinic's authority and credibility, leading to improved search engine rankings and increased local patient enquiries.
"Working with Joby transformed our clinic's online visibility. Within four months we were ranking in the top three for our key local search terms, and patient enquiries doubled."Practice Manager, Private GP Clinic — London
Book a free, no-obligation patient growth call and find out exactly how SEO can work for your clinic.
UK-based SEO & PPC specialist with 10+ years' healthcare experience. Proven results generating 10,000+ patient appointments monthly.
"I don't just bring you traffic — I bring you patients who are ready to book."
— Joby Young, Healthcare SEO & PPC SpecialistAbout Joby Young SEO
Joby Young SEO is dedicated to helping healthcare clinics and practices attract a consistent flow of new local patients through ethical and compliant search engine optimisation. The focus is on improving online visibility and using advanced techniques such as in-depth keyword research and on-page optimisation to help clients achieve top rankings on search engines without relying on expensive advertising.
By day, I generate 10,000+ patient appointments per month for a leading UK healthcare provider, bringing proven real-world results and healthcare-specific experience to every clinic I work with.
10+
Years in search marketing
6
Years in-house healthcare SEO
10K+
Patient appointments/month
My name is Joby Young and I am an SEO and PPC specialist based in the UK with over 10 years of experience in search marketing. For the past 6 years, I have worked as an in-house SEO specialist for a large UK optical healthcare provider, where I focus on local SEO, improving search visibility, and driving high volumes of patient appointments through organic search.
Alongside my in-house role, I have also worked with agencies as a PPC specialist, managing and optimising paid search campaigns to drive highly targeted traffic and maximise return on investment. This combination of in-house healthcare experience and agency expertise has given me a well-rounded and practical understanding of how to grow clinics and service-based businesses through both SEO and PPC.
I also freelance for agencies, supporting them in delivering ethical, compliant, and results-driven SEO and PPC services for their clients. I place strong emphasis on staying up to date with the latest SEO developments and best practices to ensure every strategy is built for long-term and sustainable growth.
If you are looking for tailored SEO or PPC support backed by genuine healthcare experience and measurable results, please feel free to get in touch. I am committed to helping your business achieve its digital marketing goals.
Book a free, no-obligation call to find out how I can help you attract more local patients.
Tailored SEO solutions to help healthcare clinics and practices attract a consistent flow of new local patients. Designed to elevate your online presence, boost visibility, and drive organic traffic.
What I offer
Every service is designed to help your healthcare practice rank higher, be found by the right patients, and convert that visibility into real enquiries.
Comprehensive keyword research to identify the most relevant and high-performing keywords for your healthcare business, ensuring optimal visibility and reach to your target local audience.
Using advanced analytic tools, I monitor your website's performance, track keyword rankings, and measure the effectiveness of SEO strategies, ensuring continuous improvement in attracting more local patients.
Specialising in local SEO, optimising your online presence for specific geographic locations to help your healthcare business attract local patients and improve visibility in local search results.
Essential for enhancing your online visibility. By accurately updating your business information — hours, location, and services — you can improve your chances of appearing in local searches and the map pack.
With expertise in national visibility strategies, I expand your healthcare business's reach to a broader audience, driving organic traffic and maximising your online visibility on a national scale.
Authoritative, compliant content that builds trust with both patients and search engines. All copy follows healthcare marketing standards and ASA guidelines for ethical promotion.
A thorough audit of your website's technical health — site speed, mobile-friendliness, Core Web Vitals, and indexing — ensuring search engines can properly crawl and rank your site.
Clear, jargon-free monthly reports showing your rankings, traffic growth, and patient enquiry data. You'll always know exactly what's working and what the next steps are.
With expertise in national SEO strategies, I expand your reach to a broader audience, driving organic traffic and maximising your online visibility across the UK on a national scale.
How it works
01
We talk through your goals, current challenges, and patient acquisition targets. No obligation, no jargon.
02
A full audit of your current online presence, followed by a clear, actionable SEO roadmap built for your clinic.
03
I handle technical and content work — on-page optimisation, local citations, Google Business Profile, and compliant content.
04
Monthly reporting, ongoing refinement, and continuous optimisation to keep your rankings growing.
Book a free strategy call and let's discuss exactly how SEO can work for your practice.
Attract more local customers. Rank higher. Grow faster. I help local service businesses generate a consistent flow of high-intent customers through proven, ethical local SEO strategies.
About the service
At Joby Young SEO, I work with local businesses across a wide range of industries to increase visibility, leads, and revenue through targeted local search optimisation.
Using proven frameworks, advanced SEO tools, and hands-on execution, I help businesses rank where it matters most — in Google Maps and local search results — so you attract customers who are ready to buy.
I focus on transparent, ethical SEO strategies that deliver long-term growth, a stronger local presence, and a measurable return on investment.
Thousands of qualified local leads generated every month for established UK businesses.
Local SEO services
Local SEO isn't about chasing vanity rankings — it's about putting your business in front of customers who are ready to buy.
Your Google Business Profile is one of your most powerful local ranking assets. I fully optimise your profile with the right categories, services, images, and ongoing updates to maximise visibility in Google Maps and local search results.
I uncover exactly how your customers search for your services by identifying high-intent service + location keywords. This ensures we target keywords that drive real enquiries, not just traffic.
Your website is optimised to reinforce local relevance and convert visitors into leads. This includes service page optimisation, location pages (where appropriate), metadata improvements, and internal linking for stronger local signals.
I focus on the ranking factors that matter most in Google Maps — relevance, proximity, and trust. Through NAP consistency, behavioural signal optimisation, and ongoing refinement, I help your business appear ahead of local competitors.
Local trust plays a major role in rankings and conversions. I build and clean up local citations, strengthen directory listings, and implement a review strategy that improves credibility, rankings, and customer confidence.
Ranking higher only matters if it drives results. I optimise calls-to-action, mobile user experience, and trust elements — while tracking calls and enquiries — to turn more visitors into real customers.
"Joby's local SEO work transformed our Google Maps visibility. We went from page 3 to consistently ranking in the top 3 for our area within 3 months."Owner, Physiotherapy Clinic — Birmingham
Book a free strategy call and let's discuss how local SEO can grow your business.
Specialist SEO for healthcare clinics, private practices, and medical businesses across the UK. Ethical, compliant, and built to deliver a consistent flow of new patient enquiries.
Why healthcare SEO is different
Healthcare SEO isn't the same as standard SEO. It requires a deep understanding of compliance, patient psychology, search intent, and the specific trust signals that make healthcare providers rank — and convert.
With 6 years working in-house for a major UK healthcare provider and a track record of generating 10,000+ patient appointments monthly, I bring real-world healthcare SEO expertise that most agencies simply don't have.
All content follows ASA, CAP, and healthcare advertising guidelines — no risky claims, no compliance headaches.
I target the exact searches your prospective patients use, in the locations that matter most to your clinic.
Healthcare patients need to trust before they book. Every piece of content and every technical decision is built around building that trust.
Clear monthly reporting showing patient enquiries, rankings, and traffic growth — not vanity metrics.
Healthcare SEO services
A comprehensive suite of healthcare-specific SEO services, all delivered with compliance and patient-first thinking at the core.
In-depth research into how your prospective patients search for treatments, conditions, and practitioners — capturing high-intent, locally-relevant keywords that drive bookings.
Dominate local search and Google Maps for your clinic's location. I ensure you appear at the top when patients in your area are searching for care.
Full optimisation of your GBP with the right categories, services, Q&As, images, and regular updates to maximise map pack visibility and drive new patient calls.
Authoritative, patient-centric content written to ASA and CAP guidelines. Builds trust and authority with both patients and search engines — without compliance risk.
Site speed, Core Web Vitals, mobile optimisation, structured data (including MedicalBusiness schema), and crawlability improvements that strengthen your overall rankings.
Clear, plain-English reports showing ranking improvements, organic traffic growth, and patient enquiry volumes. You see exactly what's working every month.
Who I work with
I work with a wide range of healthcare clinics and practices across the UK — both private and NHS-adjacent.
Helping private GPs attract local patients who are actively searching for immediate, quality care outside of NHS waiting times.
SEO support for private clinics looking to improve local visibility, build patient trust, and turn high-intent healthcare searches into enquiries.
Local SEO for dental clinics to dominate searches like "dentist near me" and "NHS dentist [city]" — driving consistent new patient registrations.
Ranking physio practices for targeted local searches around injuries, pain management, and rehabilitation services in their area.
Sensitive, compliant SEO for therapists, counsellors, and psychiatrists — building trust and local visibility while respecting patient confidentiality.
Compliant SEO for aesthetic clinics, navigating ASA advertising rules while building strong local and national visibility for treatments and services.
"Joby understood our healthcare compliance requirements from day one. The content he produced was patient-first, compliant, and it actually ranked. Our new patient enquiries are up significantly."Clinical Director, Private Healthcare Clinic — Manchester
How it works
01
We talk through your clinic's goals, current digital presence, and patient acquisition challenges. No obligation whatsoever.
02
A full audit covering your website's technical health, local visibility, content quality, and competitor landscape.
03
A bespoke healthcare SEO strategy, then hands-on implementation — content, technical fixes, local optimisation, and GBP management.
04
Monthly plain-English reports showing exactly how your rankings, traffic, and patient enquiries are growing over time.
Book a free, no-obligation consultation and let's discuss how healthcare SEO can work for your practice.
Have a question or ready to grow? Fill in the form and I'll be in touch within one business day.
Get in touch
Whether you're just exploring options or ready to get started, I'm happy to have a no-obligation conversation about how SEO can work for your practice.
Location
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